By: Liz O’Malley
Apparently my generation (those of us who are currently between the ages of 13 to 30) are beign referred to as “millenials”.
That being said, us “millenials” are defintiley different than any other generation- the way we conenct to one another and society in general is completely revolutionary. I think I speak for more than myself when i say i suffer from a smart phone addiction.
Social media and technology has affected every aspect of our lives. It’s about time it’s affecting the way we dress, too.
Introducing I Like What You’re Wearing , a new website hoping to revolutionize the way millenials shop and share fashion inspiration.
ILWYW aims to become a magazine/online store/ social media website. Shoppers can read fashion articles written by fashion bloggers, and purchase pieces on the spot. The website also aims to support small-scale up and coming designers, which is really pretty awesome. The mission of the website is to spread unique fashion opportunities to people who would otherwise get stuck shopping at your run of the mill shopping mall.
They want people to just wear what they like, instead of becoming slaves to universally accepted and accessible fashion houses. They’re kind of like fashion saviors for suburban sartorialists.
ILWYW is hoping to incite a “fashion revolution”. They want to take fashion and style back, supporting small businesses and giving not only new designers but fashion writers opporutnities to be heard.
Well, I can’t complain about any of that. As soon as ILWYW get off the ground, I will be most definitely be getting an account.
I’ve been posting recently about brands that are immoral and inhumane. Hopefully sites like ILWYW will help people recognize that there are other, BETTER, options to look good and feel good.